As Elon Musk settles after the successful takeover of Twitter as its new owner, Jack Dorsey is getting set to launch a new social app.
The micro-blogging app co-founder, who stepped down as CEO in November 2021, left the board of directors six months later.
He has now concentrated on a new venture, Bluesky Social, a decentralised social network protocol.
According to Dorsey, Bluesky will not be competing with Twitter in the traditional sense but instead, be “a competitor to any company trying to own the underlying fundamentals for social media or the data of the people using it.”
A week before Musk took control of the company and immediately fired its CEO Parag Agrawal and two other top executives, Twitter’s co-founder and former CEO announced that his decentralised social app Bluesky is seeking beta testers.
Dorsey is one step closer to providing online refuge for the slew of social media users ready to desert Twitter in the wake of Elon Musk’s takeover and proposed $8 fee on Twitter verified handles.
Bluesky was initially founded by Twitter in 2019 to help develop a similar decentralised concept for the social media giant.
“The biggest and long-term goal is to build a durable and open protocol for public conversation,” Dorsey wrote in a ‘question and at the time.